27 January 2005

"Check Your Back"

"Check your back" is the tagline to one of the best and funniest television advertisements airing early in this 2005 tax season. The commercial for Jackson Hewitt Tax Service features the fanciful interaction between one of Jackson Hewitt's tax preparers and his client. The client asks when he will receive his money, and the tax preparer responds that he should check his pocket. Voila, there's a check in the man's pocket!

Somewhat uncomfortably, perhaps from the sudden realization that Refund Anticipation Loans are generally not such a great deal, the man says he'll just get his coat, perhaps thinking it's best for him to clear out of there. The omniscient, all-powerful tax preparer tells him to check his back. The camera cuts back to the man, who looks down, sees that he is now wearing his coat, and becoming clearly unsettled by the preceding events, all of which have occurred without his overt awareness.

So I wonder, after reading Hugh Hewitt's site this morning, if Hugh is feeling about the same as the client from the commercial now. While I imagine many people could have missed the Club for Growth's press release yesterday announcing the creation of the Social Security Choice blog, I wonder how Hugh could have missed Blogfather's Glenn Reynolds' mention of the event yesterday as well, along with several dozen other blogs since.

There have also been other ongoing efforts to assemble an alliance of pro-Social Security reform bloggers, most notably at Patrick Ruffini's site, but the Club for Growth is clearly the first out of the chute in establishing an authoritative blog, which features contributions from several of the authors of the pro-reform blogs listed below:

Last, but hopefully not least, there is also my own contribution to the pro-Social Security reform blogosphere, which you many of you have already seen through the link from the most recent Carnival of the Capitalists.

So, if you ever wonder about the speed of the blogosphere in forming new blogs and alliances around areas of interest to you, remember to "check your back" first! If it isn't there, start your own!